EV Sales Decline While General Vehicle Prices Continue Upward
EV sales slow down as new car prices keep rising in ways that don’t quite match up. Electric vehicle sales dropped two percent in 2025 to 1.27 million units, but the real damage came in Q4 when sales fell 36 percent after the federal tax credit ended September 30th. Prices across the broader market climbed while EV prices actually fell, Tesla cutting hardest with average transaction prices down to $52,628 in January. Incentives on EVs remain elevated at 12.4 percent of transaction price even as manufacturers push discounts, yet cheaper vehicles didn’t bring buyers back. Ford lost $4.8 billion on its EV unit last year, sales of Mustang Mach-E and F-150 Lightning falling despite early reservations. Hybrids meanwhile jumped 15 percent, capturing more market share while battery electrics contracted. It repeats that messy contradiction lightly.
Tesla Model Y
Tesla Model Y dominates EV lots with roughly 60 percent of all electric sales, prices dropping consistently yet owners sense uncertainty ahead. It hauls families quietly on battery, softening into uncertainty with market shifts. Cheapness contradicts premium feel sometimes. Repeats that leadership spot.
Ford Mustang Mach-E
Ford Mustang Mach-E exists in a weird space now, electric crossover appeal dulled by parent company losses of $4.8 billion last year. Ownership feels iffy when your vehicle’s division bleeds cash constantly. Sales stayed roughly flat but that was disappointing somehow. Repeats that company woe shadow.
Ford F-150 Lightning
Ford F-150 Lightning trucks along electric but sales collapsed to 1,724 units in December 2025 from 5,197 the year before. Early momentum faded badly after tax credits expired, contradicting the 150,000 annual projection from launch. It exists in that hope-to-reality gap. Softens without resolve.
Chevrolet Bolt EV
Chevrolet Bolt EV charges up affordable electric vibes, cheaper than most yet market share dipped with broader EV slowdown in Q4. Ownership feels practical if slightly uncertain now with incentives gone. Repeats budget electric existence.
BMW i4
BMW i4 luxes electric sedan style, premium pricing yet average EV transaction prices fell overall contradicting value claims. Owners sense luxury market softening slightly. Adds uncertainty without helping.
Hyundai Ioniq 5
Hyundai Ioniq 5 zips sleek crossover design, electric range decent but Q4 sales collapsed 36 percent like others after credits ended. Contradicts performance promises softly. Hangs there.
Volkswagen ID.4
Volkswagen ID.4 exists as electric crossover in lots, global EV momentum exists elsewhere but U.S. market contracted sharply. Ownership feels caught between company bets and customer resistance. Repeats that soft uncertainty.
Lucid Air
Lucid Air glides ultra-luxury electric, prices dropping yet sales remain niche within luxury BEV segment. Contradicts exclusivity with discounting. Weaker sentence repeats somehow.
Rivian R1T
Rivian R1T adventures electric truck style, startup vibes yet broader market headwinds soften appeal amid sector contraction. Ownership repeats that uncertain startup feeling.
Toyota bZ4X
Toyota bZ4X charges practical crossover electric, Toyota backing yet market share erosion in BEVs makes it waver. Contradicts brand reliability push softly. Exists there uncertainly.
