8 Most Popular Semi-Truck Brands in America Every Trucker Should Know
The U.S. trucking industry is the backbone of American commerce, moving over 11 billion tons of freight in 2023 alone. With the semi-truck market valued at $141.7 billion in 2023 and growing rapidly, drivers and fleet operators are always looking for trucks that combine reliability, comfort, efficiency, and innovative technology. From fuel-efficient designs to cutting-edge electric models, these brands are shaping the future of trucking.
1. Freightliner

Market Share: 38% Known For: Reliability, Driver Comfort, Innovation
Freightliner is the most popular semi-truck brand in America, and for good reason. Its Cascadia model features sleek, aerodynamic designs that improve fuel efficiency while delivering up to 600 horsepower. Driver comfort is a priority, with roomy cabs designed for long hauls. Freightliner has also embraced electric trucks, including the eCascadia with up to 230 miles of range, making it a leader in sustainable trucking.
2. Peterbilt

Market Share: 15% Known For: Customization, Sleek Design, Long-Haul Comfort
Peterbilt, part of PACCAR, is famous for its customizable trucks and striking designs with long hoods and bold grilles. Its 579 model delivers 605 horsepower and highly comfortable sleeper cabs. The 579EV is a battery-electric version offering 670 horsepower and a 150-mile range, ideal for regional hauls.
3. Kenworth

Market Share: 14% Known For: Durability, Ergonomics, Technology
Also owned by PACCAR, Kenworth provides durable and efficient trucks. The T680 model is aerodynamic, improving fuel efficiency by up to 7%, and offers 510 horsepower. Kenworth trucks include advanced safety features, driver assistance, and are available in natural gas, hybrid, and electric versions, such as the T680 DCEV with a 450-mile range.
4. International

Market Share: 11% Known For: Versatility, Heavy-Duty Strength, EV Options
Owned by Navistar, International builds versatile trucks ranging from light-duty to severe-duty rigs. Its LT Series with a Cummins X15 Efficiency Engine produces up to 565 horsepower and 2,050 lb-ft of torque. International is also committed to zero-emission trucks, like the eMV with 135 miles of range for medium-duty operations.
5. Volvo

Market Share: 10% Known For: Smart Technology, Safety, Urban Maneuverability
Volvo trucks are renowned for fuel efficiency, reliability, and advanced fleet management technology. The VNL model delivers 500 horsepower and 1,950 lb-ft of torque while offering comfortable sleeper cabs and digital dashboards. Volvo trucks are ideal for regional and local deliveries in congested areas.
6. Mack

Market Share: 8.4% Known For: Durability, Legacy, Tough Long-Haul Performance
Mack, now owned by Volvo, has a long history dating back over a century. Its Anthem model offers 505 horsepower and a spacious sleeper cab with modular amenities like TVs, microwaves, and refrigerators. While Mack has released smaller electric trucks, long-haul EV models are not yet available, leaving room for growth.
7. Western Star

Market Share: 3.5% Known For: Customization, Heavy Hauling, Rugged Design
Western Star focuses on vocational and heavy-haul trucks, with customizable cabs and chassis. Known for durability in harsh conditions, its trucks are popular with construction and logging fleets. The 49X model offers robust performance, advanced driver safety systems, and optional hybrid or alternative fuel engines.
8. Hino

Market Share: 2% Known For: Reliability, Medium-Duty Efficiency, Fuel Economy
A subsidiary of Toyota, Hino specializes in medium-duty trucks that are perfect for regional delivery. The XL Series is fuel-efficient, durable, and offers modern features like advanced infotainment, adaptive cruise control, and easy-to-maintain diesel engines. Hino’s trucks are steadily gaining popularity with smaller fleets.